Is your e-commerce brand generating thousands in revenue from email marketing, only to discover your messages are silently dying in spam folders? You’re not alone. In 2024, Google and Yahoo rolled out significant updates to their sender requirements, making a proper technical setup mandatory. For most e-commerce brands, who are considered “bulk senders,” ignoring these…
At Parallel Commerce, we know your returning customers are your best customers. They deserve more than just a generic “Welcome Back”. That’s why we’re giving you access completely free to our Welcome Message Section, a custom Shopify section that automatically greets logged-in customers by name and asks for their feedback on recent purchases in a…
Inject a powerful sense of urgency into your site and watch conversions climb. Our dynamic countdown timer instantly signals to shoppers that time is running out, motivating them to complete their purchase before they miss out. Use it to highlight your next-day delivery cutoff so customers know exactly how many hours remain to place an…
Introduction Driving consistent, automated revenue requires more than one-off promotions or a simple “thanks for signing up.” The Welcome Series flow is your first and most critical opportunity to turn new subscribers into loyal customers. In this post, you’ll learn: 1. What Is a Welcome Series Flow? A Welcome Series flow is an automated sequence…